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The best lead generation software in 2025

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Apollo.io
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Apollo provides access to actionable information on 250M buyers making it the world's largest and most accurate B2B database. Engage with contacts and automate your entire workflow, all from one, centralized platform.

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lemlist
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Build your lead list with verified emails, write and personalize at scale, and send cold emails that actually get customers.

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Storylane helps marketing and sales teams create and share clickable and interactive product demos. You can embed these demos on your website, campaigns or sales followups to get highly qualified leads and win more deals.

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MailerLite
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Grow your business using MailerLite’s lightning fast email marketing platform. Attract new customers with advanced features like pop-ups, multi-trigger automations, surveys, Facebook audiences, and AI-generated email content and subject lines. Anyone can create professional newsletters, landing pages and websites using drag & drop builders and pre-designed templates. Then connect workflows using Zapier, sell digital products and subscriptions with Stripe, sync e-commerce data, and so much more.

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Salesforce.com
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With Salesforce Essentials, small businesses have the world's most-powerful sales and customer support solution at their fingertips. For $25 a month, small businesses can easily manage customer and account information, close more sales deals, and provide high-level customer support so you can get on with your day. Salesforce is the #1 CRM software and contact manager system for small businesses. Learn more about how service and sales come together with Salesforce Essentials.

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Viral Loops is a viral and referral marketing platform to launch ranking competitions, sweepstakes, pre-launch and referral programs.

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PhantomBuster
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PhantomBuster is a technology company that has been disrupting data scraping and automation on the web since 2016. We offer lead generation solutions in the form of Phantoms available for over 20 categories to help you generate leads on LinkedIn, Sales Navigator, Instagram, Facebook, and Twitter. Sign up today to generate leads from all major networks & websites.

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The simplest LinkedIn automation tool on the market. 60k+ users. Rated 4.8/5. Automate your LinkedIn & Email outreach. Get hundreds of responses. In just 10min a day. No technical skill required. No credit card required. Test it & see. 😉

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Clearbit provides powerful products and data APIs to help your business grow. Contact enrichment, lead generation, financial compliance, and more...

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Taplink helps entrepreneurs to create a high-converting landing page on Instagram for 20 minutes. Taplink has numerous features to drive your sales. You can put whatever you want: text, links, images, messaging apps, banners, inquiry and application forms.

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